“Social Tattoo”

I thought that “social tattoo” looked a little too shiny. The tattoo artist who was thanked in the credits of the YouTube video showing a woman getting 152 of her closest Facebook friends inked on her arm has informed a Dutch newspaper that the video was a hoax:

Rotterdam tattoo artist Dex Moelker eventually came clean on the Telegraaf website, admitting the tattoo and video is an advertising stunt. ‘It is a try out tattoo, a transfer, that washes off in a couple of days,’ Moelker, who has a tattoo shop in Rotterdam, told the paper. It took a couple of hours to apply the transfer not the 30 hours the video claimed to produce the real tattoo.